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Digital Marketing Packages

PackageRemarksStarterIntermediateExpert
KEYWORD RESEARCH
Researching profitable keywords for organic traffic.As per growth opportunitiesUp To 10 KeywordsUp to 20 KeywordsMore than 20 keywords
ON PAGE SEO
Full On-Page AuditFor technical SEOyesyesyes
Keyword Optimization of ContentOn Services Pageyesyesyes
Website Blog PostsDepending on Keyword Researchyesyesyes
Interlinking of Blog PostsAccording to guidelinesyesyesyes
Setting up XML Sitemap and
submitting on Google Webmasters
For Google Webmastersyesyesyes
Setting up Google Webmasters
and Analytics
For technical SEOyesyesyes
Google Webmasters Check-upTo check for new
keyword ideas and
penalties.
yesyesyes
OFF PAGE SEO
SEO BacklinksReverse Engineering
Top Competitors
203050
Guest PostingBased on outreaching
and approval of
bloggers
246
QnA (Question Answer Submissions)On websites like
quora, yahoo answers
and relevant forums
yesyesyes
PPT SubmissionsOn different sitesyesyesyes
PPT to Video SubmissionsOn different sitesyesyesyes
CONTENT CREATION
Promotional ImagesWill be sent for approval152535
Power Point PresentationsMinimum 5 Slides with a backlink247
Articles for Guest PostsMinimum 500 words246
Articles for Website Blog (inbound marketing)Minimum 500 wordsIf provided24
Articles for Web 2.0 SubmissionsMinimum 500 words222
PPT to Video ConversionsWith background musicyesyesyes
Promo VideoUp to 30-60 seconds125
Content for QnA, Forums and
other off page submissions
Based on off-page
activities
yesyesyes
Podcast CreationFrom articles to podcastnoyesyes
SOCIAL MEDIA MARKETING
Creating and Optimizing Social
Media Pages
Adding highlights to pages, adding stories, changing cover images, etc.yesyesyes
Regular Posts Sharing on Official PagesCould exceed if
additional content is provided
203050
Hashtag ResearchBased on latest trends
related to the industry
yesyesyes
Blog Posts Sharing on Relevant GroupsGroups related to
healthcare to bring
more relevant traffic on website blog.
yesyesyes
Instagram StoriesWith Target Location Tagging102030
Running Social Media QuizTo engage audiencenoyesyes
Running and Managing
Sponsored Campaigns
Sponsored Budget
Included in Package.
Up to Rs. 10,000/-Up to Rs. 15,000/-Up to Rs. 25,000/-
Competitive AnalysisTo outrank our top
competitors
yesyesyes
PAY PER CLICK MARKETING
Setting Up Google AdWords AccountTo manage PPC
Campaign
yesyesyes
Running Sponsored CampaignSponsored Budget
Included in Package
Up to Rs. 10,000/-Up to Rs. 15,000/-Up to Rs. 25,000/-
Keyword Research for PPCFor Lead GenerationUp to 10 KeywordsUp to 20 KeywordsAbove 20 Keywords
Setting up CampaignsTo manage ad groupsyesyesyes
Designing the Search AdTo Display on top of
Google Results
yesyesyes
Designing the Display AdTo display on other
health websites
noyesyes
Landing Page OptimizationOptimization of
webpage
yesyesyes
Placing the Live ChatTo capture leads from PPCnoyesyes
Location and Audience TargetingTo be provided by clientyesyesyes
Keyword Bidding ManagementTo stay on Top Resultsyesyesyes
VIDEO MARKETING
Youtube Videos Creation and
Submission
Uploading Videos with channel art on YouTubeyesyesyes
Uploading Videos on All Social PlatformsFacebook/Linkedin/Twitter/Instagramyesyesyes
Uploading Videos on Relevant GroupsHealth groups on
Facebook
noyesyes
Running Sponsored Campaigns for VideosRequired additional
budget for Facebook
and YT
yesyesyes
Promoting videos on influencers pagesRequires additional
budget (influencer’s
demand)
noyesyes
ONLINE REPUTATION MANAGEMENT
Reviews ManagementOn all platforms (Google, Justdial, Practo, Mouthshut etc.)Up to 15 ReviewsUp to 30 ReviewsUp to 50 Reviews
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